People who are publishing advertising ads are professionals. They do choose carefully where their money go. Use their knowledge, since it is available.
For example you chose "mesothelioma" as your publishing niche - explore posted ads. If see an ad that has a title like Malignant mesothelioma or Lung Cancer
Create your own page called Malignant_mesothelioma.php and Lung_Cancer.php
P.S. Do not be afraid of Google. You are not using any tactics that contradict Google's TOS.. Just remember - you did not create those pages to display ads. You created them as a part of your SEO strategy.
Perfectly optimized pages that leave no choice to AdWords but to display EXACTLY what you want are "secondary" and " totally accidental" :)
Good luck.
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